Many business owners make the mistake of thinking their online website will be viewable from anywhere, whether it is a laptop, desktop computer, iPad or iPhone. The fact is, if you don’t have a mobile website, you’re losing out on a huge chunk of targeted traffic – and sending it straight to your competitors who do have a mobile site. Here are a few facts that will enlighten you about the importance of being accessible from anywhere in the world.
In the year 2011, a full 57% of mobile users experienced problems when trying to access a website. When this happens, 46% never attempt to access that same website! In fact, more than a third of mobile web users said in a survey that they will instead go to a competitor with a mobile website.
People young and old now use mobile devices, and the numbers are steadily growing. Mobile internet usage is increasing by about 30% each year, according to Nielson research. It is expected that by next year, in the U.S. alone, over 130 million people will be mobile web users.
Today in the United States, one-fifth of all households no longer have landlines and are mobile-only! This is a full 20%, and the numbers are increasing rapidly. Where will your company be when desktops become extinct?
Content on mobile is indexed by Google in a different manner than regular search. If you were to have a mobile website designed right now, it would rank easier simply because mobile browsing is still in the early stages, meaning there is far less content in the mobile index to compete against. Why not get into mobile marketing while it’s still in its infancy and get a leg up on the competition?
Every day, 25% of those who use smart phones access the Internet at least once. When you consider the entire population, this is an enormous number of people!
Is your business website accessible from everywhere – even on iPhones and iPads? Don’t be left in the dark ages. Where will you be in 2013, when it is estimated that in the U.S. alone 134 million people will use mobile devices to access email, social media accounts – and to browse the Internet?
E.B.B. Interactive specializes in mobile web design in Atlanta and Honolulu. Do you want a quick solution to your mobile website problem? Need help getting your mobile website indexed? Call 877-323-0661 to get a free consultation.