Companies who want to take their products/services online often choose a separate web design company and marketing firm. It seems logical; after all, a website design firm would specialize in designing appealing, dynamic websites while a marketing firm would staff experts in how to market a business on the internet. However, there may be some very compelling reasons to choose an all-in-one solution. As a highly regarded Atlanta web design and online marketing company, let us explain the advantages of choosing a full-service firm.
Cost effective. Choosing one provider to handle both web design and online marketing is typically more affordable than hiring two different companies.
Effective, simple communication. Communicating with several different people can lead to catastrophe. With a single firm, you communicate your goals and what you want to accomplish one time, no collaboration between firms needed.
Consistent branding. Interacting with two or more firms can mean inconsistency in branding. With one firm, you can rest assured all branding efforts remain consistent.
Everything works in unison. Full-service web design and marketing firms understand SEO is important in web design, and know the importance of a website that converts. Managing both on-site and off-site SEO will ensure your website ranks highly for your key terms and phrases.
Conversion in website design is key. Many web designers can design a site that looks great, but does it convert visitors? This is key. A full-service firm “gets” that your website should convert visitors into leads, and leads into buying customers.
Ongoing improvement. Because a full-service firm handles everything from the design of the site to SEO and marketing, it’s easier to track and analyze the strategies that are working, so that improvements can be made on a continuous basis for even more success.
Sure, there are web design companies that have no clue about online marketing, and vice-versa – but those who are experts in all aspects of design and marketing can take your online visibility and success to a whole new level! Which will it be for you?
At EBB Web Design, we excel in all areas of creating an online presence. Contact our Atlanta digital marketing firm today for outstanding results.Google+