Many companies who have websites on the Internet operate locally – in other words, they don’t sell their product or service on a national or global basis, but instead in their own backyards, so to speak. If yours is a competitive industry, how can you become more ‘awesome’ online? Local search marketing has become a […]
For years, companies have achieved visibility online mostly by relying on SEO tactics. While good search engine optimization is still critical in reaching your target audience, social media is fast becoming essential in building brand recognition and higher search engine ranking. Unfortunately for those companies who have been around for awhile, many wonder what the […]
If you’re visible at all online, no doubt you’re using a few online marketing tactics to put your offer in front of your target audience. You may be implementing organic SEO strategies, content marketing, participating in forums, even engaging in social media marketing. What else can you do to increase your visibility online and climb higher up the ladder to success?
This post has the potential to be the longest post in history. In fact, it’s tough to decide where we should even start. The best thing to do is to establish what scenario your company is in right now. You have a business that you’re trying to bring online. You have an established brick and […]
We all know that social media has made huge leaps and bounds as far as becoming an important factor in any company’s overall marketing strategy. There was a time when social sites were just for…well…socializing…between friends! Imagine that! Now, social media has become an important cornerstone included in most companies’ marketing plan. Here’s where the […]