Tastes in website design seem to change so fast, it’s difficult to keep up. By the time you’ve got your website all up-to-date, things have changed – again. At EBB Web Design, our Honolulu web design team has a few ideas about what will still be successful in 2015, and we would like to share these trends with businesses who want to keep up with what’s “hot” this year.
Web design trends seem to change in some aspects from one year to the next, but what can you expect to last throughout this year and even into 2016? Here are our views on the most popular (and effective) trends for this year and beyond.
Website that are responsive, regardless of the device being used to view it. Let’s face it – mobile devices including cell phones, tablets, and other devices aren’t going away anytime soon, and considering the staggering array of screen sizes, responsive web design is critical. Search engines prefer a single URL for indexing purposes, so building several websites to accommodate varying screen sizes isn’t a good idea. In addition, you have to consider SEO for all of these sites. Ultimately, one website should be designed in a way that is responsive so that you can focus on a single SEO campaign, and ensure your website is effective on any screen, regardless of its size.
Less is more – in terms of pages, that is. Not too long ago, websites with hundreds of pages were all the rage – the bigger the website and more dense, the better. Today, people are in search of simple solutions. Users love simplicity, and wading through dozens of pages to find the information they need is not simple! Mobile devices are used for searching information, products, and services, and the simpler, the better. While scrolling was once a no-no, today it’s become more useful than clicking through dozens of web pages.
Photographic elements that capture attention and tell a story. Content isn’t the only way to tell a story. As trusted Honolulu web designers, we know that the old saying “A picture is worth a thousand words” is true! Content, when combined with effective images, can take the visitor through a journey that proves to be beneficial when it comes to better conversion rates. Pictures add interest and visual appeal, even texture. Bold photographic elements can help you tell your story, while inspiring your visitor to learn more.
These are just three web design trends we believe you will see remain popular and essential not only in 2015, but beyond!!
At EBB Web Design, we realize that most Honolulu business owners are not knowledgeable regarding the design of their websites, or what it takes to make a site truly appealing, effective, and to transform visitors into leads and customers. Give our experts a call today for results you can see for yourself.Google+