In today’s high-tech society, businesses must be on top of their game not only in terms of being found online, but having websites that are mobile-friendly as well. It’s a mobile world today; people are looking for products and services while on-the-go. If your website isn’t ranking highly in organic search, or users seem to leave your website quickly, you need to now what’s essential to successful mobile web design. As Atlanta mobile web designers, we know what users dislike most about websites that are not designed for mobile users. Here are a few tips.
Great headlines are a must. You have three seconds; when a visitor blinks, if you haven’t captured his/her attention it may be too late. Get rid of animations, and let visitors know what they can accomplish or learn while on your site within the first few seconds.
Pop-ups. Let’s face it – who likes them? All they do is get in the way of what visitors really want to see. Pop-ups may get you a new email subscriber, but considering the number of people who simply get annoyed and leave your website, it’s not really worth it. Compelling content wins hands down over frustrating gimmicks!
Avoid invasive tactics. Sure, multimedia content can be engaging – but it can also be invasive when a visitor simply wants to browse quietly and is bombarded by a video or theme song he/she didn’t request. Give your visitor the choice as to whether to view a video or listen to talking/music.
Be personable and human. Images of those on your staff, or current/past clients give your website a human touch and help visitors relate to your business. People enjoy a sense of realness, especially in a virtual world where there are so many lies and scams.
Provide other methods of communication in addition to “contact us.” Many companies’ “contact us” pages are impersonal. When trying to generate leads, avoid being generic. Include a telephone number, address, or other ways visitors may contact or communicate with you. Some need immediate answers, so provide a solution.
Today, our society is in a rush, in search of immediate solutions and answers. If your mobile website isn’t up to par, it’s a guarantee you will lose potential business. At EBB Web Design, our Atlanta mobile web design professionals know what works – and what drives visitors away. Contact us today, and experience the difference!Google+