You may think that anyone claiming to be a web designer in Atlanta can accomplish the same things, but this isn’t true. The fact is, website design isn’t approached the same way today as it was five years ago. At one time, web design involved creating a visually appealing website with great graphic design; today, it’s much more than that. A website today must generate leads, provide fresh, relevant content that’s updated often, and most important, it should be your profit center. If you’re basing your choice of web designer on price, you’re going about it the wrong way – you should be results shopping rather than price shopping.
So, what are the questions you should be asking?
Does the web design company also focus on SEO? Having an SEO expert on staff is essential; without search engine optimization, your website is destined to fail. What good is a great-looking website, if no one can find it? SEO is what helps websites rank higher organically, that is, the natural results that come up on the page when you search for a product/service.
Is the company an experienced team, or a one-man band? One person cannot possibly focus on great web design, SEO, and coding. Sure, an individual may be experienced or knowledgeable in all, but no one can be an expert in all three. To have a truly effective website, you need a team consisting of professionals who possess distinct skills.
Will you be there for support after my website is complete? What you don’t want is a website design company who builds your website and, once it is completed and launched, is impossible to get in touch with. Today, many companies develop websites using WordPress or other CMS, or content management systems. These platforms make it easy for business owners to update or edit at any time you like, however your web designer should be there to help you understand how to use it, or to answer any questions you may have if you get “stuck.” Avoid companies who look at website design as a one-time, single project – websites using CMS need updating just like Windows or Mac computers to function properly!
Can you contact client references? While it’s a good idea to research a company online and find out all you can beforehand, ask the web design company if they can give you a handful of clients you can speak to – word-of-mouth is always a much better indicator of a company’s ability than any other advertising. Don’t just talk to one or two; by speaking to three, four, or even five of the company’s clients, you can get a clear idea of whether the team is capable of accomplishing your goals.
At EBB Web Design, we have a full team of professionals who are dedicated to outstanding results, and service/support after your web development project is complete. Don’t settle for ordinary when it comes to an Atlanta web designer, demand more!Google+