Will.i.am of the Black Eyed Peas recently launched his i.am+ iPhone accessory which essentially makes it possible for iPhones to become a camera with interchangeable lenses, according to a story recently released in the U.K.s The Telegraph. The accessory also adds a keyboard. Will.i.am says the integrated keyboard makes tagging and sharing photos easy.
According to Will.i.am, his new product clips onto an iPhone, transforming the 8 megapixel smartphone camera into a 14 megapixel camera. Will.i.am said this dramatically improves definition and clarity of photos. The Black Eyed Peas star developed the product over the course of the last year, for what he said was “the cost of two DJ gigs.” The mega-star, who is not only a highly-recognized singer but a business entrepreneur, said that he hoped his development of a product would inspire other entrepreneurs to follow and fulfill their dreams.
Will.i.am also said that his new product could be transformed into “a social photo experience” through a companion iTunes app. Users will be able to apply real-time filters, adjust shooting modes, edit pictures and more, using on-screen controls. The new camera accessory is said to fit over the iPhone, so users need only carry one device.
The C.4 contemporary and V.4 vintage models for the iPhone 4 and 4S were released on December 6, and offer a slide-out keyboard. iPhone 5 camera accessories (C5 and V5) are slated to be released early this year. Initially, the new iPhone accessory will be available only at London’s Selfridges.
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